Pioneering the Future of LGBTQ+ Streaming - An Exclusive Interview with CEO Damian Pelliccione

The eMarketing Association hosted an insightful interview with Damian Pelliccione, the CEO and Co-Founder of Revry, the groundbreaking LGBTQ-first streaming network that's taking the world by storm. In this engaging conversation, Damian shares the incredible journey of Revry, which has rapidly grown to 5 million monthly active viewers across 140 countries. Discover how Revry's strategic partnerships with TV manufacturers and direct collaborations with major brands have fueled its success in distributing LGBTQ+ content worldwide.

Explore the fascinating realm of branded content and sponsorships within Revry's programming, where reality TV shows and sports programs offer unique opportunities for brands to seamlessly integrate into the LGBTQ+ narrative. Damian also shares captivating insights into Revry's memorable collaborations with global brands like Nike and Lexus, highlighting the electrifying impact on both audiences and advertisers.

Delve into the power of free ad-supported streaming TV, where viewers embrace advertisements as an integral part of their streaming experience. Uncover the substantial purchasing power of the LGBTQ+ community, wielding a staggering disposable income of $1.7 trillion in the U.S. Gain valuable insights into how Revry addresses the critical issue of brand safety, a paramount concern in 2023, and how the network is navigating this landscape.

Discover Revry's innovative marketing strategy, blending partnerships with influential editorial teams in CTV environments like Samsung and Vizio, along with a strategic paid component. As Revry continues its remarkable journey, Damian unveils exciting plans for a major announcement at the upcoming CES show in Las Vegas, promising a future that's brighter and more inclusive than ever before. Don't miss this exclusive interview that provides a glimpse into the pioneering world of Revry and the LGBTQ+ streaming revolution.