Revry CEO on Optimizing Marketing Spend

FAST content leader Revry has been in the market for 8 years. In this interview, Its CEO shares how to optimize marketing spend to minimize subscriber acquisition costs and maximize ad revenue.

Revry launched in 2015 as the LGBTQ+ community’s go-to streaming platform. It provides a diverse array of queer movies, TV shows, music, and more. Unlike many other companies launching streaming services over the last ten years, Revry has focused on free streaming. It has grown into one of the must-have networks on streaming platforms. It is available on many of the most popular FAST services, including WatchFree+, Xumo, and FreeVee, on pay platforms like Peacock, DirecTV, and Philo, and has apps in the Google Play and Apple App Stores.

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Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
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Why Revry's Milestone Recognition By GLAAD Advances Inclusion In Media